An independent, women-led and right-minded real estate agency underwent a brand refresh. In2’s new visual brand represents both integrity and style in an ever-changing marketplace.

We worked closely with the founders to clarify the brand’s position, define its tone of voice, and build a cohesive visual system that reflects both their professional and personal approach. Inspired by the agency’s strong vision and clear understanding of human psychology when it comes to buying, selling or renting, we shaped an identity that supports meaningful, human-centred experiences.

Brand Position, Visual Identity, Design, Art Direction, Project Management, Production